The trends area reflects the show's innovation around taste and five key areas illustrating a new approach to food by consumers, combining pleasure, health, respect for the environment and innovation...
Taste is in the spotlight for 2026 in the area dedicated to food trends, with companies offering ingredients derived from new resources and innovative technologies.
For example, alternatives to eggs, cocoa, smoked products and cheese, in response to issues of cost, sustainability and regulation.
Consumers are looking for gustatory pleasure and sensory experience, with an openness to new flavours, textures and culinary influences.
50% of consumers are influenced by the naturalness of products. The clean label now includes the absence of additives and ultra-processing.
In the face of the climate crisis, initiatives to combat food waste and reduce our carbon footprint are multiplying.
The market for plant-based alternatives has reached €559.7 million according to Circana (2024), with innovations focusing on texture, taste and aroma.