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The trends area reflects the show's innovation around taste and five key areas illustrating a new consumer approach to food, combining pleasure, health, respect for the environment and innovation... 

Taste is in the spotlight for 2025 in the area dedicated to food trends, with companies offering ingredients derived from new resources and innovative technologies. 

 

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WYSIWYG

Some of the companies present:




WYSIWYG

5 key trends for 2025

     Substitution

For example, alternatives to eggs, cocoa, smoked products and cheese, in response to issues of cost, sustainability and regulation. 

 

     Sustainable development 

Face à la crise climatique, les initiatives contre le gaspillage alimentaire et pour la réduction de l’empreinte carbone se multiplient.

 

     Sensoriality

Consumers are looking for gustatory pleasure and sensory experience, with an openness to new flavours, textures and culinary influences. 

 

     Plants

The market for plant-based alternatives has reached €559.7 million according to Circana (2024), with innovations focusing on texture, taste and aroma.

 

 

     Naturalness

50% of consumers are influenced by the naturalness of products. The clean label now includes the absence of additives and ultra-processing.